Apple doesn’t typically take part in huge industry-wide occasions reminiscent of CES or E3. Probably the most helpful firm on the planet holds its personal occasions, thanks very a lot. A number of occasions a yr, Apple invitations the press and {industry} professionals to Apple Park to listen to all about its newest services. Apple calls these ‘occasions,’ and streams them dwell on-line to thousands and thousands of watchers.
In 2022, there have been three such occasions: A spring occasion on March 8, WWDC on June 6, and the iPhone 14 launch on September 7. An extra occasion was anticipated in October or November however by no means materialized.
Thus far in 2023, we’ve had two occasions: WWDC in June and the Wonderlust iPhone occasion in September. We might see another Apple occasion earlier than the yr is over, however we aren’t satisfied we are going to. Learn on to search out out what occasions and new Apple product launches the corporate has in retailer for 2023 and 2024.
When is Apple’s subsequent occasion?
Apple’s September 2023 iPhone 15 occasion was held on September 12, and that might be it for 2023. Nonetheless, in some years Apple holds an October or November occasion and there’s a risk that it’s going to accomplish that in 2023.
Up to now, Apple has held a second fall occasion on the next dates:
- 2022: No occasion
- 2021: Monday, October 18
- 2020: Tuesday, October 13 and Tuesday, November 10
- 2019: No occasion
- 2018: Tuesday, October 30
- 2017: No occasion
- 2016: Thursday, October 27
- 2015: No occasion
- 2014: Thursday, October 16
- 2013: Tuesday, October 22
- 2012: Tuesday, October 23
- 2011: Tuesday, October 4
We’re virtually on the finish of October so an October occasion in 2023 could be very unlikely. It’s possible that Apple might maintain an occasion in November, however this appears pointless for what we anticipate to be the launch of recent iPads and new M3-powered Macs.
We expect Apple’s subsequent occasion can be within the spring of 2024. The corporate has already stated it should launch the Apple Imaginative and prescient Professional headset “early subsequent yr within the U.S.” which does appear to level to a spring launch. Apple could possibly be able to launch plenty of different merchandise by that point.
What time will the subsequent Apple occasion begin?
Apple’s keynotes have a tendency to begin at 10 am in California (the place Apple relies).
Right here’s what that interprets to within the nations the place most of our readers dwell, observe that if an occasion is held in late October/Early November there can be some timezone discrepancies as sure locations received’t have switched to or from daylight saving.
- U.S.: at 10 am (PST/PDT), 11 am (MST/MDT), midday (CST/CDT), 1 pm (EST/EDT)
- Canada: as above, and a pair of pm (AST/ADT)
- U.Ok.: at 6 pm (GMT/BST)
- Europe: at 7pm (CET/CEST), 8pm (EEST)
- India: at 10.30 pm (IST)
- Australia: Following day at 1 am (AWST/AWDT), 2.30 am (ACST/ACDT), 3 am (AEST/AEDT)
- New Zealand: subsequent day at 5 am (NZST/NZDT)
How lengthy does an Apple occasion final?
Apple keynotes often final between one and two hours and have CEO Tim Prepare dinner together with varied different Apple executives. WWDC and the September occasion are usually longer keynotes; the spring and late-fall occasions may be barely shorter.
When does Apple maintain occasions?
Apple holds three or 4 dwell or live-streamed occasions all year long the place the corporate unveils its newest merchandise and plans throughout a keynote deal with. They’re often held throughout related occasions of the yr:
- March/April: Spring occasion
- June: WWDC (Worldwide Builders Convention)
- September: Fall occasion (aka iPhone launch occasion)
- October/November: Late-fall occasion(s)
This occasion calendar is under no circumstances set in stone, although, with the spring and October occasions being much less common. Some years, Apple doesn’t maintain a spring occasion in any respect, as was the case in 2023.
The summer season and September occasions are extra predictable, with software program coming at WWDC in June and iPhones and Apple Watches in September. The October occasion typically sees Apple launch new Macs, however that is one other one which adjustments from yr to yr.
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Will any extra Apple occasions happen in 2023 and what is going to launch?
Primarily based on previous historical past and up to date rumors, listed here are the occasions we might see throughout the rest of 2023:
Late-fall occasion: October/November 2023
Apple’s late-fall occasion, held in October or November as a follow-up to the often greater September launch, isn’t assured to occur. In 2022, for instance, there have been rumors about an October occasion, however Apple opted as a substitute to problem press releases for the brand new Tenth-gen iPad and M2 iPad Professional. Over the previous six years, Apple has held a complete of 4 late-fall occasions (together with a double-header in 2020). We don’t count on there to be a fall occasion in 2023.
Apple historically makes use of its late-fall occasion to unveil new Macs and iPads, in distinction to the September occasion’s standard concentrate on the iPhone and Apple Watch. In 2023, that might imply the launch of the M3 chip, which might seem within the new 24-inch iMac, however we could also be ready till 2024 for that. One other contender for the late 2023 occasion is an replace to the iPad mini 7 or the rumored 14-inch iPad Professional.
What Apple occasions will happen in 2024?
Listed below are the occasions we count on to see in 2024, and what might launch.
Spring occasion 2024
There have been no Apple spring occasions in 2023 or 2020, however once they do occur, they are often important. In spring 2022, Apple introduced the iPhone SE 2, iPad Air, and Mac Studio and Studio Show; in 2021, we bought the iMac, AirTag, and Apple TV 4K. And in 2019, the occasion was dedicated to Apple’s providers: Apple TV+, Apple Information+, and Apple Arcade. May there be an Apple spring occasion in 2024? It seems to be doubtless.
If there may be, the occasion will most probably happen on a Monday or Tuesday in March or April. Right here’s when Apple has held its previous few spring occasions:
- 2023: No occasion
- 2022: Tuesday, March 8
- 2021: Tuesday, April 20
- 2020: No occasion resulting from Covid
- 2019: Monday, March 25
- 2018: Tuesday, March 27
- 2017: No occasion
We already know that Apple’s Imaginative and prescient Professional headset is ready to launch in “early 2024” so a spring launch is completely possible. What else might we see? New iPad, M3 Macs, AirPods, a HomePod with a display, a gaming machine?
WWDC: June 2024
WWDC often takes place within the first or second week of June. In 2023 the opening keynote was held on Monday, June 5. Apple introduced three new Macs and the Imaginative and prescient Professional headset in addition to revealing the brand new options coming to the assorted working methods in updates later within the yr.
Following the keynote on the Monday, developer occasions and classes will run all through the week. You’ll be able to learn extra about WWDC date, occasions and all the things you should know in a separate article.
- WWDC 2023: June 5-9
- WWDC 2022: June 6-10
- WWDC 2021: June 7-11
- WWDC 2020: June 22-26
- WWDC 2019: June 3-7
- WWDC 2018: June 4-8
- WWDC 2017: June 5-9
Apple makes use of WWDC every year to unveil the newest variations of its working methods, so in 2024 we’ll get a preview of iOS 18, iPadOS 18, macOS 15, watchOS 11, and tvOS 18, and probably an replace to Apple’s realityOS. New {hardware} generally makes an look at WWDC as effectively, as was the case in 2023 once we noticed the 15-inch MacBook Air, and the U2 Extremely Mac Professional and Mac Studio.
iPhone 16 launch occasion: September 2024
Apple all the time holds an occasion in September, and virtually all the time makes use of this to announce a brand new iPhone. (The one exception in latest reminiscence was in 2020, on account of Covid-related manufacturing points. That yr the iPhone was introduced in October.) Listed below are the previous few Apple September occasion dates:
- 2023: Tuesday, September 12
- 2022: Tuesday, September 13
- 2022: Wednesday, September 7
- 2021: Tuesday, September 14
- 2020: Tuesday, September 15
- 2019: Tuesday, September 10
- 2018: Wednesday, September 12
- 2017: Tuesday, September 12
October 2024 Occasion
There could possibly be iPad and Mac occasions in October and/or November 2024. However it is a good distance off so we received’t get into an excessive amount of element simply but.
