Remodel Your Company with EZLynx Electronic mail Content material Help

This put up is a part of a sequence sponsored by EZLynx.

For impartial brokers, crafting the right e mail—whether or not it’s for a brand new policyholder, a renewal reminder, or a advertising marketing campaign—might be surprisingly time-consuming. Ensuring each message hits the mark can eat into priceless time and shortly grow to be a irritating drain on productiveness.

A research by We Are Talker and Slack discovered that the common small enterprise worker spends greater than 10 hours per week drafting emails. In the meantime, McKinsey stories that 28% of the common workweek is dedicated to managing emails. Over the course of a month, or a 12 months, that’s a staggering period of time spent writing content material that shoppers may not all the time learn.

That’s the place EZLynx’s Digital Assistant (EVA) is available in. Whether or not you’re reaching out to particular person shoppers or constructing out bigger campaigns, EVA Electronic mail Content material Help leverages the ability of AI and integrates seamlessly with the EZLynx administration system that will help you craft efficient messages in seconds.

Attending to Know EVA: Electronic mail Content material Help

So how does it work? To get began, EVA will immediate you to decide on the tone of your message: informal or formal. Then, you’ll choose the specified size—quick, medium, or lengthy. From there, merely enter just a few key phrases or a brief immediate that describes the subject of your required message. You’ll be able to sort your request identical to you’re chatting with a coworker. You may ask: ‘Craft me an e mail about upcoming coverage renewals’ or ‘Create an e mail for the next matter: umbrella insurance coverage.’ When you’re prepared, click on the ‘Write’ button and EVA will immediately generate a refined e mail.

For Invoice Richards, Chief Options Officer of Group Insurance coverage LLC, the ready-to-send nature of EZLynx’s Electronic mail Content material Help software saves him priceless time he would in any other case spend brainstorming and enhancing emails from scratch. “I wished to write down an e mail to certainly one of my shoppers about voluntary advantages, so I simply made a fast request to the AI,” he defined. “It gave me a bullet-point listing of the whole lot I used to be on the lookout for, and I had an e mail able to go that required little or no tweaking.”

You may be considering, ‘assist with writing emails sounds nice—however what if I don’t even know what matter I need to write about?’ EVA Electronic mail Content material Help has an answer for that too. When you’re caught on what to write down—whether or not it’s to a person consumer or a part of a mass advertising e mail—the function’s built-in Content material Template Library is right here to assist spark inspiration, making it simple to get began even while you’re uncertain the place to start.

EVA’s Content material Library affords a variety of prompts, from welcoming new shoppers to your company and group engagement emails (like showcasing how your company provides again), to gross sales and service-oriented messages, together with recommendations on explaining underinsurance or serving to shoppers get essentially the most safety from their house and auto insurance policies. Merely choose a subject, and the system will prefill the ‘Ask EVA’ part with a urged immediate you should use as-is or customise to higher fit your wants.

Establishing a Constant Tone and Model

Whereas EZLynx’s Electronic mail Content material Help is a strong time-saver, it additionally performs an important position in guaranteeing consistency throughout your company’s communications—each in frequency and tone. By saving you time, EVA will assist you to succeed in out to shoppers extra typically, rising engagement and constructing belief as shoppers see you as a dependable knowledgeable all the time looking for his or her wants. Moreover, Electronic mail Content material Help ensures a constant fashion in all of your e mail communications.

In lots of organizations, completely different crew members naturally write in several methods: some use a proper tone, others write extra casually; some go into nice element, whereas others want to maintain issues quick and easy. This variation can create a disjointed expertise for shoppers and make your company’s messaging really feel inconsistent. EVA solves this by giving each message a constant tone and construction, regardless of who’s behind the keyboard. As a result of the content material is generated by a single, unified software as a substitute of being written from scratch by a number of folks, your company can keep a cohesive voice throughout all consumer emails— giving shoppers a well-known expertise each time they work together together with your company.

The advantages of EVA transcend constant messaging for Carlo Ferrara, Chief Working Officer of StreetSmart Insurance coverage Company. EVA helps create stronger alignment throughout his crew. As a result of EVA Electronic mail Content material Help is constructed immediately into the EZLynx Administration System, crew members can simply view, collaborate on, and refine emails collectively in actual time. “Typically I are inclined to word-vomit,” Ferrara admits. “However Electronic mail Content material Help takes what I’m attempting to say and makes it a lot clearer. I can work with my crew, share the messaging we’re creating, and fine-tune it collectively—which is fairly cool.”

Maintaining Communications in One Straightforward-To-Use-Platform

Content material help instruments are large timesavers for an impartial agent—however having these instruments constructed immediately into your company administration system might be game-changing. With EZLynx, there’s no have to waste time leaping between AI writing instruments, your administration system, and your inbox. The EVA Content material Help software is totally built-in into EZLynx, so you may effectively handle consumer communications with out disrupting your workflow.

Ferrara shared how this integration has impacted his crew: “We’ve determined to modify to EZLynx solely for our e mail campaigns. Our previous system relied on AI to generate emails, however now with EZLynx’s new e mail marketing campaign, we are able to streamline the whole lot into one platform.”

EVA isn’t nearly saving time—it’s about reclaiming it so you may concentrate on what actually strikes the needle: rising your online business and constructing stronger relationships with shoppers. When you’re able to wave goodbye to author’s block and elevate your company, give EVA Electronic mail Content material Help a attempt in the present day.