PCF Insurance coverage rebrands as Trucordia

PCF Insurance coverage Providers, a high 20 insurance coverage brokerage within the US, has introduced its rebranding to Trucordia.

Trucordia says that its new identify displays the corporate’s foundational ideas of belief, collaboration, and alignment. The rebrand, efficient instantly, additionally goals to spotlight the brokerage’s dedication to a unified and client-centered enterprise method.

Felix Morgan (pictured above), CEO of Trucordia, described the rebranding as a big milestone inside the firm’s progress path, stating that the brand new id captures the brokerage’s give attention to constructing an built-in group round a shared imaginative and prescient.

“We’re at a pivotal second in our firm’s formidable progress trajectory,” Morgan stated. “We’re constructing the subsequent nice insurance coverage brokerage, and our new id displays our give attention to making a unified and built-in group aligned round a shared imaginative and prescient.”

Trucordia stated that its progress technique emphasizes operational integration, unifying its service platform to raised assist stakeholders throughout its community. The plan additionally consists of focused acquisitions of companies with robust progress potential in particular industries and markets to increase the corporate’s choices.

In step with its expanded focus, Trucordia stated that it’ll proceed to offer a variety of insurance coverage options, together with business and private traces, life and well being protection, worker advantages, and staff’ compensation.

“It’s an thrilling time to be a part of Trucordia,” Morgan stated. “Our firm’s progress story has been spectacular, and we’re positioning ourselves for even higher success. Between our new model and progress technique, we are going to proceed to ship distinctive shopper service by a people-centric working mannequin that prioritizes personalised, native service backed by sturdy shared providers and an unwavering entrepreneurial spirit.”

Final month, whereas nonetheless working as PCF, Trucordia introduced its 15th acquisition for the 12 months with its deal for High Insurance coverage Associates, based mostly in Snohomish, Wash.

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