As CES kicks off in Las Vegas, McAfee proudly stands on the forefront of innovation, showcasing our management in AI and our dedication to driving transformative breakthroughs in tech. Listed below are the important thing highlights of McAfee’s participation at CES 2025:
1. Asserting McAfee Rip-off Detector
At CES, we’re saying McAfee Rip-off Detector – probably the most complete safety towards textual content, e-mail, and video scams. Immediately’s scams are smarter, sneakier, and extra convincing than ever. We’re serving to customers take again management with AI-powered rip-off detection to cease scammers of their tracks.
2. Reworking Experiences with AI PCs
Tuesday Highlight:
Dan Huynh, McAfee’s VP of Enterprise Improvement, joins a panel of enterprise leaders to discover the capabilities of AI-powered PCs. From enhanced video and photograph modifying to quicker computing speeds and improved safety, this session delves into how AI PCs are reshaping work, play, and creativity.
3. Combating Deepfake Scams with AMD
McAfee has introduced an thrilling partnership with AMD to fight deepfake scams and misinformation. The McAfee Deepfake Detector now leverages the Neural Processing Unit (NPU) in AMD Ryzen™ AI 300 Sequence processors, enabling quicker and extra correct detection of manipulated content material.
4. Connecting with Qualcomm
Qualcomm can be showcasing McAfee’s Deepfake Detector expertise at CES, with demos working on their high-performance, low-powered AI silicon. These demonstrations spotlight McAfee’s dedication to tackling the rising risk of malicious AI deepfakes.
5. Panel on Belief within the Age of AI
Thursday Highlight:
German Lancioni, McAfee’s Chief AI Scientist, takes the stage to debate utilizing AI as a device towards AI-generated disinformation. This session will deal with the query: How can folks belief what they see in a world of malicious AI deepfakes?
Redefining AI Safety for All
As CES 2025 unfolds, McAfee is proud to guide the cost in addressing the challenges and alternatives that AI brings to our more and more digital world. By way of groundbreaking improvements, strategic partnerships, and thought management, we’re not simply imagining the way forward for tech—we’re actively shaping it.
We invite you to hitch us and our companions at CES to expertise our cutting-edge applied sciences firsthand, interact with specialists, and learn the way McAfee is redefining safety within the age of AI. Collectively, we’re constructing a safer, smarter, and extra trusted digital panorama for everybody. Keep tuned for extra updates as we proceed to push the boundaries of what’s attainable.
