Some Christmas tales begin with a sleigh. This one begins with a display.

For 17 years, Cisco’s Related Santa program has been delivering vacation magic to kids in hospitals throughout the U.Ok. and Eire. Powered by Webex expertise, a powerful web connection, and a few sneaky elves (who simply so occur to be Cisco workers), annually Santa just about visits hospitalized kids who’re unable to spend their holidays at dwelling.
Related Santa has reached 1000’s of kids around the world for the reason that program’s starting, with Related Santa outposts cropping up in the U.S., Canada, Switzerland, South Africa, and past. This vacation season, this system reached over 300 kids throughout 15 hospitals within the U.Ok. and Eire.
Joanne Bugg, Cisco EMEA Associate Enablement Chief, started volunteering for Related Santa 13 years in the past and leads the program within the U.Ok.
“This is my favourite time of the 12 months – and among the finest examples of utilizing our expertise for good,” shared Joanne. “There’s nothing like seeing these kids’s faces mild up via the Webex display. Because of Cisco, we’re capable of give them a second of festive cheer throughout such a tough time.”
Behind the vacation magic

What may appear to be a easy digital Santa go to is definitely a extremely coordinated effort throughout dozens of Cisco volunteers and lots of of miles.
The work begins in October, when Joanne places out a name to Cisco Account Managers within the healthcare area, asking if their hospital can be concerned with a Related Santa go to. The hospitals – all Cisco prospects – then join their IT workers with Cisco volunteers, who assist check web connections, set up Webex gadgets in playrooms, and fine-tune lighting and audio.
“We’ll have conversations like, ‘Oh, are you able to hear the jingle bells ringing over there?’” mentioned Joanne. “If the reply is ‘no,’ our Cisco Resolution Engineers may help troubleshoot. That is a type of instances once we truly need to change off our wonderful Webex noise cancellation!”
Then the magic begins. On the day of Santa’s virtual go to, kids head to the playroom with hospital workers and onsite Cisco volunteers, dressed, in fact, as elves. On the best way, the elves collect particulars just like the little one’s title, age, and Christmas want, and ship that info through Webex chat to Santa’s grotto – a room at Cisco’s Bedfont Lakes workplace.

Contained in the grotto, a rotating solid of Santas and volunteer elves stand – nicely, sit – on the prepared. Outfitted with a Netex system, a second display powered by the grotto elves with every little one’s personalised particulars, and a Christmas backdrop (full with a Santa chair, tree, and hearth), a little little bit of film magic helps convey the expertise to life.
By the point every little one seems on the Webex display, Santa magically is aware of all the main points for a personalised digital dialog. “How’s your canine, Toby?” “I heard you’re on the Good checklist, Mia!” “A little bit elf advised me you’re hoping for a LEGO set!”
For youngsters who could also be unable to maneuver from their rooms, volunteers are able to take their Webex expertise on the highway. With an iPad and trolley, Santa makes bedside digital visits, with an in-person elf handing out items.
AI within the North Pole
In fact, AI is reworking each a part of our expertise and world – and the North Pole isn’t any exception.
This 12 months, Sebastian Hughes, an Engineering Technical Chief and longtime Related Santa volunteer, noticed an opportunity to optimize the expertise for kids within the hospital.
Generally there have been sudden hiccups – or, let’s name them blizzards – in the course of the calls, making it tough for Santa to at all times have a personalised dialog. What occurs if two kids entered the room collectively? Or if a toddler skipped the road? Or if the grotto elf didn’t have time to maneuver particulars from the Webex chat to the display that Santa was studying?
With the assistance of AI, Sebastian designed a template that permits a extra seamless switch of data from Webex chat to Santa’s display. Now, elves can rapidly synthesize particulars, order kids who is likely to be ready within the queue, and even ship secret messages to Santa. (The most typical, in response to Joanne? “Maintain going Santa – we have extra children ready!”)
Connection Throughout Distance and Distinction

Whereas this annual effort is powered by expertise, the true reward is human connection.
This 12 months, throughout the U.Ok. and Eire, 95 Cisco volunteers donned elf hats, delivered greater than 1,000 items, and used Time2Give volunteer hours to convey vacation cheer to kids spending their Christmas in a hospital.
And whereas the Webex name supplies the portal, it’s the Cisco volunteers — elves wearing inexperienced and pink — who energy the connection.
One go to in explicit stays with Joanne. Stationed subsequent to Santa in his grotto, she noticed a toddler in a wheelchair come on to the display.
“The kid was non-verbal and had restricted mobility, however I may see her simply clutching onto the hand of Mrs. Claus, a Cisco volunteer,” mentioned Joanne. “And when Santa mentioned her title via the display, you could possibly simply see her whole face mild up.”
For Joanne, that’s the magic of Related Santa – and the magic of Cisco.