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Thanks to all of our Companions who joined us digitally or traveled to Miami Seashore for Cisco Associate Summit 2023. This occasion is one we stay up for all yr–and what a tremendous week it was. From the worldwide keynotes, chief perception classes, rigorously curated breakout classes, and in depth 1:1 conferences and networking alternatives, we organized round one objective–to be Larger Collectively.

We’re dedicated to creating this program partaking, inspiring, and related with instantly relevant content material that will help you develop and evolve your enterprise. Your suggestions to date signifies we hit the mark, however please proceed to share suggestions along with your native groups. We wish to hear from you!

We additionally wish to reiterate what you heard from us and the opposite Cisco audio system–THANK YOU. Thanks for serving to us serve our mutual prospects, for bringing our expertise to life and rising its worth. Thanks for pushing and difficult us and retaining us accountable. As we glance outdoors and look to the longer term, it’s clear–the easiest way ahead is collectively.

We’re in a brand new period

The world is altering quickly. The time-tested methods we have now leaned on to succeed are evolving and, in some instances, have to be utterly redrawn. Be assured–Cisco is prepared–not only for at this time’s challenges, however for the alternatives of tomorrow. We’re accelerating our tempo of innovation, our platform technique is working, and our portfolio is the strongest it’s been in a long time. The Cisco Associate Ecosystem is stronger, extra resilient, and extra related to our buyer wants than ever. When these parts mix, magic occurs. Put merely, we’re Larger Collectively.

We’re serving to you develop and evolve

It’s not nearly what we will ship collectively. It’s about how we ship collectively. Over the previous yr, we’ve labored to rework our engagement mannequin, to take away the friction in our GTM technique, and stage up how we serve prospects collectively. We have now created joint gives, added new gross sales motions, and aligned how we go to market to promote and win. And all of that is underpinned with automation, AI, and insights to ship collectively all through the lifecycle. A couple of highlights…

• Now you may make the most of the entire Cisco portfolio in a managed service movement with 18 pre-bundled gives that require minimal customization, so you may add your companies, differentiate your provide, and get to market quicker.
• Extra Cisco gives, extra options, new incentives, and higher subject alignment are enabling us to win collectively in Cloud Marketplaces.
• We’re recruiting the fitting specialty companions–ISVs, consultants, trade consultants, and different non-transacting companions–so you may create options for brand new patrons and ship the distinctive outcomes our prospects are searching for.
• And with the most recent enhancements to the Associate Expertise Platform (PXP), you might have much more actionable, guided, and customized insights that will help you develop and evolve your Cisco observe.

And there’s way more to come back: a simplified incentive construction, extra predictive and prescriptive insights, and continued alignment of our GTM to simplify and improve your expertise working with Cisco and our sellers. Moreover, whereas enterprise prospects are and stay essential to Cisco and our go-to-market technique, you’ll see a extra intense concentrate on our partner-led SMB gross sales movement, as these prospects more and more undertake expertise as a part of their digital transformation journey.

We’re Larger Collectively

To be clear: Cisco is and can all the time be a partner-led firm. We dedicated to this mannequin 27 years in the past, and it continues to be our single greatest differentiator available in the market. We’re excited in regards to the alternative in entrance of us–let’s go get it collectively!

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